I’ve been constantly promoting EMODA through my blog and outfit posts, but I can’t believe that I haven’t done a proper store post yet!
During my quick trip to Tokyo last May, EMODA gave me permission to take pictures of their Shibuya 109 store! This is a huge deal because Japanese clothing brands (and famous shopping malls like 109) almost never allow anyone to take pictures of their stores. So I must thank EMODA a million times for trusting me enough to share these pictures to the public.
Anyhow, the EMODA store in Shibuya 109 is somewhat like their Tokyo flagship store. They recently moved to a different floor because their old location was too small for EMODA’s popularity. More customers can fit in their new location now! Yay!
Store window display features EMODA’s current S/S 2014 collection “PIN UP LADY”. The pink background is so fresh! EMODA really went all out with pastels this season.
Summer items in EMODA’s PIN UP LADY concept colors.
EMODA x Marilyn Monroe limited collection! I don’t know of these are still available until now, but I do know that they released new EMODA x Playboy Bunny items a few days ago, and EMODA x Champion last March.
I got the cherry print knit crop top in white, and I love it so much because the material is perfect for Manila weather! It’s thin enough to wear with my favorite rainy season jackets.
Mermaid game is still going strong in Japan this season, and I must say that EMODA’s take on it is so sophisticated and wearable!
Can never get enough of EMODA accessories. I’m so surprised they released giant heart-shaped earrings! EMODA’s way of doing cute is still classy.
I haven’t had the chance to smell the EMODA perfume yet, but I trust Ena’s taste! I’m sure this smells amazing!
Pastels for spring/summer. I got the cardigan in blue and the semi-transparent bag in white.
Pink, blue and yellow to match with EMODA’s key neutrals. EMODA made me love the combination of pastels and B&W. Never thought they could work so well until now.
Pin up lady jackets! Crissey and I have the black and white gingham one! Here you can see how it looks like when it’s reversed. The blue and pink versions are also reversible so it’s like buying two jackets in one!
Lots of Japanese girls wear socks with their heels, so cute socks are a must! Love these Pin Up Lady socks (I was able to wear them for a shoot!) because they’re partly sheer! You can’t really find a similar design anywhere else.
Jeans area! They’re selling all high-waisted jeans now because it’s such a huge trend in Japan. They also have it in different prints and patterns.
EMODA eyewear in creamy, milky colors. The pink ones - I covet!
You can’t skip nautical looks if you’re talking about summer fashion.
EMODA’s pretty shop staff are always wearing the current collection so it’s easier to visualize how the items look like even if there are no mannequins. In a way, Japanese shop staff serve as live mannequins! I’ve seen customers request for the shop staff’s whole outfits numerous times.
They also have the whole brand’s look down pat, from the hair down to the make-up. EMODA COSMETICS just released a new orange lipstick look last May, and the shop staff at 109 were already wearing it!
’90s feel! I never thought I’d wear chokers until EMODA made them look this good.
Mirrors all over the store! The shop staff behind me is also wearing the outfit in the photo before this one.
White shoes seem to be a no-brainer in Japan right now. All the girls seem to be wearing them! I’ve always been partial to black footwear, but EMODA’s influence is too strong! I want more white shoes!
Lovey Dovey~ lovey dovey dovey!
EMODA’s got casual statement tees too. I swear they have everything for every girl and every style!
“adidas presents SHIBUYA GIRL’S ELEVEN CUP@109″ was a way for Shibuya 109 to support the 2014 FIFA World Cup in Brazil. Over 70 Shibuya 109 shop staff were asked to style Japan’s national football team’s jerseys in their own way, and it was all super adorable because their photos were all over the entrance of the mall. Passersby were free to vote for their favorite outfit.
11 major brands from Shibuya 109 also released their own collaboration t-shirts, and of course, EMODA was one of them!
EMODA lifestyle items - iPhone cases, wallets, make-up pouches, etc.
Riding on the ’90s fashion trend! EMODA just released these sky high platform shoes the day of my visit, and every girl in the store already wanted a pair.
Chic low heel pointy loafers for everyday use.
THESE SHOES. I regret not getting a pair! Fortunately, EMODA has a global webstore so I can just order online! No need to fly all the way to Japan to get these products. So convenient, right? I’ve already lost count of how many times I’ve ordered from EMODA’s global webstore! It’s my guilty pleasure, huhu~
This Friday the 13th, if you spend over 12,000 JPY (excluding sales tax and postage fee) from EMODA Global Online Store, you can get “WHITE CAMELLIA TOWEL SET” as a novelty gift! They’ll be offering this campaign until stocks last.
Follow EMODA Global’s Facebook here for news and updates! EMODA also released a new iOS app called CAMEREON where you can edit photos, and view EMODA’s current catalog, among other things. Download away!
Hope you enjoyed that little tour of EMODA’s store in Shibuya 109! Hopefully this won’t be the last one!
You’ve probably been living under a rock if you’ve flown to Japan a number of times before and have never heard of or seen Esperanza. It’s a really popular shoe brand that proudly boasts of shoes that are made in Japan. All the shoes from Esperanza are, as expected, so high-quality that you don’t have to break them in! Japanese girls can walk the whole day in sky high heels and never get a blister because of these shoes!
Of course, a trip to Tokyo will never be complete without a quick visit to their store in Shinjuku. It’s on the 4th floor of LUMINE EST, but they also have other stores in Shibuya. And Hong Kong!
Ankle straps are probably the #1 shoe trend this spring/summer in Japan, and I love how Esperanza went all out with their embellishments this time!
Platforms for that extra height boost. Saw so many girls in Tokyo wearing the white and black ones!
The gingham game is strong in Tokyo, and even their shoes are following suit.
Blinged out ankle straps for your precious princess feet.
Sexy black heels! I was thisclose to getting these, but I have way too many black shoes already!
Perfect shoes to go with your favorite denim bottoms.
I can already imagine these shoes with floral skirts!
Low heels for the faint-hearted. Note that the ever-so-popular ankle-straps are still there!
Closed toe ankle straps in pastels and cute prints!
Tiffany blue loafers! The giant white ribbons are too kawaii for my life!
Dainty little heels and ribbons - can’t say no to that!
You can’t skip tropical prints this summer! Love the pointy toes on this pair!
Pink gingham! <3
The embellishment on the left is actually just a clip-on thing that you can also buy in the store!
Clip-ons to accessorize your favorite pair of shoes? Yes please! These are great ways to make your shoes look different every time!
Esperanza’s heel details are also wonderfully made.
Esperanza exclusives. Think low heeled sandals are boring? Think again!
Special thanks to Esperanza PR, Rie-san! Hope to meet you soon! <3
I’ve been using Esperanza shoes for 4 years now and I love them to bits! Will definitely blog about the pair that I bought from them soon!
Someone found her way to the RANDA store in Shinjuku again! I swear, I always have to pass by this store every time I’m in Tokyo. They have the best shoes!
Maho-san from RANDA allowed me to take photos once more, as well as share their newest summer shoes, in case anyone is going to Japan in the next few months! She also prepared some gifts for me! Happy <3 I went straight from the airport!
With the nicest shop staff!
Trying on RANDA’s present for me! I don’t have ankle-strap wedges yet and I’m glad my first pair is from RANDA!
I wore these shoes to dazzlin touchMe Collection 2 days after I arrived from Tokyo, and I didn’t have to break them in? They were so comfy already!
I also got the white and tan ankle straps on the right! Lovely details.
The Hello Kitty x RANDA collection is still in stores!
Black heels and the signature Hello Kitty ribbon.
Black and white summer wedges with the cutest Hello Kitty design!
For all the Hello Kitty fanatics out there…
Subtle Hello Kitty for those who prefer more simple shoes.
Ankle straps are everywhere in Tokyo now that it’s transitioning from spring to summer.
Out with the winter boots. In with all kinds of summer sandals.
They also got these flats with embellishments for a change. Perfect for a beach weekend getaway.
These would look great with denim!
Choose your beach footwear.
I love these so much! I regret not buying the yellow and white pair!
Strappy heels in bright orange.
Pastel blue and yellow, and the cutest cross straps.
More ankle straps and color blocking.
I have the black one and I wear it constantly!
MODE style shoes. The white ones are especially popular this season!
These are perfect! Too bad the white one didn’t come in my size anymore.
They still got some of their signature edgy designs, but in pastel colors for spring/summer.
Shoe paradise! Every girl’s dream!
RANDA by fashionvibe! World-famous blogger Zina Charkoplia collaborated with them for their S/S 2014 collection, and the result was this super chic ankle strap design that I wish came in my size! These sold out so fast, and I could totally understand why.
Fortunately for us who don’t live in Japan, RANDA opened its global webstore that can ship to over 120 countries. YES, the Philippines is included. You just need to have PayPal!
I’m sure you guys are all tired of me saying how much I miss my long hair. It’s at a really awkward length now where it’s not short but not long either. I hate having such an in-between length, so I usually just resort to my dye-friendly human hair extensions from my hair sponsor, Status Salon.
However, since they’re human hair, it takes a number of clip-ons, and a whole lot of maintenance as well. They’re just like normal hair, so the curls disappear after every shampoo. I’m far from “I woke up like this.”, lol. It always takes so much work to do my hair and make-up!
Anyhow, Tokyo Posh has always caught my eye for their synthetic hair clip-ons. Some of them already come curly or wavy, and they don’t straighten out after washing. So convenient for those who don’t have the luxury of time to style their hair in the morning. You can’t style them with heat or even dye them though!
I visited their new store in Megamall to try some of their extensions out! I figured I can match the color of their lightest extensions already since I dyed my hair a bit darker… but my hair still proved to be too light. This only means that I must have my hair dyed darker again next month! My hair refuses to un-blondify itself~ T_T
With Tokyo Posh shop staff Julie! Best ever!
Individual clip-ons for those who are into kawaii, Harajuku style!
They have a brochure that shows what each of their extensions would look like when worn. Is it possible for me to achieve Ellen Adarna’s face tho?? Lol
Tokyo Posh is famous for their celebrity clientele! A lot of local celebs visit for tape extensions and the like. Tokyo Posh is really the secret to big, voluminous celebrity hair!
My turn! Here I’m wearing their oh-so-famous “Blair” extensions! Sadly, my hair was still too light! But I could totally understand because there are more girls with darker, warmer, brown hair than light, pale ash brown hair.
Wearing clip-on bangs! It’s so weird to see myself with bangs now. I’m actually glad that I’ve finally managed to grow them out! It’d be cool try these out first if you’re contemplating on whether to cut your bangs or not!
How the Blair looks like when styled differently. Instant glam hair! (Also, the reverse ombre effect where it’s darker on the ends looks a little bit better here~)
Wearing their half wig called Ebi-chan! I don’t know if they named it after Ebihara Yuri, but it really does remind me of her hair!
You just have to hide where the half wig starts by putting your bangs up like this.
The Blair extensions are so thick and pretty! It only took me and Julie a few seconds to put them on. <3 Thanks to Denise (the woman behind Tokyo Posh) for bringing these extensions to the Philippines! She actually studied in Bunka University in Tokyo, and was inspired by Japanese girls when she decided to create Tokyo Posh.
I’ll try to match my hair color to their extensions next time! I need these time-saving life hacks in my life. Hopefully they can come out with lighter shades in the future too!
You can visit Tokyo Posh at R2 Level, Power Plant Mall, 3rd floor Eastwood Mall, or 5th floor Mega Fashion Hall.
Time flies so fast! Aeropostale’s Shang store opening last October is still fresh in my mind. The store looks and feels so new! I haven’t been able to visit lately, and I’m glad I finally found time to do so yesterday.
So many covetable summer staples in the current collection! There are tons of warm peaches and cool blues that look just like they were made for those who frequent the beach and the great outdoors. The heat’s still not letting up, so head to Aeropostale if you haven’t started building your summer wardrobe yet! It’s never too late!
Giant store! They sell so much stuff that it’d be impossible for you to leave without buying anything!
Sea colors to contrast the warm summer sun!
"You can’t knock on opportunity’s door and not be ready."
Music festival ready!
Such cool. Much swag. So amaze.
Such a fresh-looking combination!
Mirrored sunglasses! I don’t wear sunglasses often but I do know that these are so trendy right now!
Not your ordinary board shorts.
Definitely posting this for all the dog lovers out there <3
Some of the most affordable and stylish accessories you can find!
Floral print pants for summer? You can’t get any more classic than that! Wear with summer knits for a cute and laid back look.
Sandals for summer! I should get myself one of these…
Light knits, printed bags and wedge sneakers for summer? Check!
The shortest yet shiniest pair of shorts!
The denim section offers a wide variety of washes and styles for different body types. I love their skinny jeans because they’re just the right length for my height!
The pink shirt reads “Texting is my cardio” lol
I’m not one to work out and exercise, but all the pastel work out clothes in this area of Aeropostale are way too cute!
Live. Love. Dream. Love this color combination on this gym bag!
Different designs for different moods. The colorful hearts remind me so much of my childhood!
Perfect white sneakers for everyday and travel use!
Caps for cool chaps!
These camo slip-ons! Wish they sold this design in girls’ sizes!
Gray wth a hint of color seems to be a popular theme in the latest collection!
Candy-colored belts to spice up any outfit.
My top picks: pastel printed pants + light lime green tank top + white summer knit.
For those who prefer darker colors, here’s a collared sleeveless button-down + printed pullover + black high-waist pleated skirt.
Both outfits are inspired by college fashion. We’re halfway through May, and before we know it, it’s back-to-school time! You can still find all these items in store if you want to get the whole look and prepare for the next school year.
Hope you guys enjoyed this little store tour!